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How Does Online Publishing Makes Your Scholar Content More Efficient

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Whether you are a learned society, university press or an independent publisher looking to claim a prominent spot in today’s publishing landscape, you may be looking for the right home for your scholarly outputs. 

Facing quite a variety of high-tech publishing platforms offering to host may sometimes look a bit misty, especially trying to get focused on which features would benefit your professional scientific needs. Despite the variety of online publishing features, which are a great benefit for academic publishers given by technologies, main question arises - how does online publishing make your scholar content more efficient? 
A complete technological makeover of searching and publishing systems

Scientific publishing has dramatically changed since the development of the open access movement in the 2000s which was mainly caused by excessive publishing commercialization and price increases. The progress was inevitable, thus print publication is being taken over by digital.

Now we have many technologically advanced online platforms offering ready-to-use publishing solutions for publishers or authors to easily submit, upload, host, manage and disseminate a wide range of research outputs, including open access journals, books, conference abstracts, institutional documents and reports. 

Internet technologies have created new opportunities, one of which is significant efficiencies in processes of online publishing allowing much greater dissemination for more readers, it also enables quicker publication, access to supplementary or source materials, new forms of commentary and dialogue, and new ways to discover and aggregate scholarly resources.

Such technologies as machine learning, natural language processing, and entity recognition have contributed to award-winning semantic technologies for online publishing. An auto-tagger feature enabled online publishing software to dynamically populate topic-specific web pages with relevant content. All those and other technologies allow uploaded academic content to appear on the screen of a researcher as a relevant results. 

Drag-and-drop uploading and editing your scholar e-journal

One may call online publishing a journal manager’s time saving machine and it would be true. From the moment the content is drag-and-drop uploaded it becomes discoverable through indexes as well as through community-built services which allows to create lasting connections with readers. 

Fully integrated web content management system for site design and editing allow user to easily manage and constantly improve it’s site’s content as well as user experience. Style settings in its drag-and-drop widgets automatically enforce individual branding, keeping it consistent across all the pages and websites. All user-friendly tools and technologies are set to fully serve the user as artificial IT support staff, unless you have a specific need to call center.

Saving time is the critical feature for publishing scholar content

Academic open access e-journals have been created as a result of the changing nature of scientific inquiry and scholarly communication. The technological environment have been pressing scholars’ impatience with the long time lag between submission of a manuscript and its eventual publication could have lasted several years long. 

The time-lag between submission of articles and their publication is critical for researchers in fields in which knowledge is rapidly changing and credit for discovery may rest on the relative timeliness with which a research study is published.

Time is also critical for academic society seeking tenure and promotion and thus having a limited period of time to identify a research agenda and subsequently create a track record of publications. 

Once a paper is accepted it occurs online in rolling publication sequence. Surely, a print copy is available for a fee under demand, on a periodic or predetermined basis. 

Peer-Reviewing options available on scholarly publishing platform

The peer reviewers play a pivotal role in scholarly publishing process and it is fully integrated in most of online publishing systems. Peer reviews on publishing platforms validate submitted academic work and noticeably increases networking possibilities within online research communities. 

A single blind review is the traditional and the most common method of reviewing by far when the names of the reviewers are hidden from the author. Double or triple blind reviews makes the reviewer and the author anonymous. An open review is an umbrella term for many different models aiming at greater transparency during and after the peer review process. This model does not include anonymous part as both the reviewer and author are known to each other during the peer review process.

Many publishing platforms offer different types of peer reviewing at your choice. You may be ready for an even greater diversity of opinions to be brought to the table, theoretically removing any personal biases or pre-set ideas from the equation.
Pre-print papers accessible online now

Pre-prints save time to the author or publisher providing full-text articles online before the edited print manuscripts are published. As soon as the final revisions are approved, the manuscript is posted online, and the digital object identifier information is provided with the online publication date for other articles to quote and cite. 

Pre-print papers can be integrated into journal databases for combined searching and browsing where all figures and tables can be cited.

The great use of statistics and user experience for academic publishing

Innovative solutions combine content and data with analytics and technology that help publisher or an author follow a real time content performance and make quick decisions. A platform-based visitor tracking and analytics is one of the greatest use for authors or publishers as it tells all about visitors behaviour. 

Scholarly content management is much more effective having manuscript status statistics for each stage of the editorial and production process, either it is submitted, awaiting reviewer assignment, in review, in copy-editing, typesetting or published.  You will be aware of statistical information of all submissions, reviews, rejections and publications. All come in a user-friendly dynamics and graphs report on a daily, weekly, monthly, quarterly and yearly basis.

Visitors behaviour statistics will tell you about user experience which is one of the keys to success while it directly influences your scholarly content dissemination. User experience as science focuses on having a deep understanding of users, what they need, what they value, their abilities, and also their limitations. 

Being armed with this behavioral marketing module tools within publishing platform lets you tailor your academic content exactly to visitors’ needs and present them ads and content that will most interest them. It becomes much more easy to create better user experience along with users’ loyalty and greater dissemination of your scholarly content.

It is obvious that technological makeover of scholar publishing greatly serves the scientific community in new ways such as content dissemination, saving time and money and, of course, greater and easier accessibility by scientists around the world. Choosing one of many publishing platforms which is answering your needs can surely make your scholar journey much easier, effective and even enjoyable.

You can find more information about scientific and academic publishing services here: https://vtex.lt/services/.

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